CAREER EXPERIENCE

Amazon Ads — New York, NY Creative Solutions Manager (Jan 2025 – Oct 2025)

Led creative production for brand partnerships and live events, establishing scalable workflows and standardized processes that improved delivery consistency across distributed teams and global markets. 

  • Built an in-house production workflow for live event ad assets, establishing internal capabilities that replaced third-party vendors, reduced external dependencies, and supported a $133M+ revenue stream.

  • Developed a best-practices playbook standardizing creative execution across 20 ad placements and 10 global locales, driving 85% adoption.

Amazon Ads — New York, NY Video Production Manager (Aug 2022 – Jan 2025)

Owned end-to-end video production for advertising campaigns across CPG, hardlines, and lifestyle categories. Oversaw end-to-end production of roughly 25 video assets per quarter, managing schedules, logistics, milestones, and final handoff across internal and external teams.

  • Reduced vendor-driven revisions by about 30% through production playbooks and checkpoints, improving timeline predictability and reducing production costs through faster approval cycles.

  • Developed a VOC tracking system to capture and synthesize client feedback across productions, improving revision cycles and creative alignment.

BBDO — New York, NY Creative Producer (Oct 2021 – Aug 2022)

 Served as the execution hub between account, creative, and production teams, leading end-to-end production across video and audio content. Managed integrated production workflows and budgets up to $5M while coordinating complex stakeholder alignment across multiple concurrent campaigns.

  • Partnered with content creators to develop brand integration concepts, balancing brand objectives with creator authenticity for Mars and Starbucks campaigns.

  • Led RFPs and vendor negotiations with external production partners to align creative vision, budget, and executional requirements.

McCann — New York, NY  Content Producer (July 2019 – Sept 2021)   

Led end-to-end production for integrated campaigns across broadcast, digital, and social for Annovera, L'Oréal, and Mastercard. Supervised cross-functional teams and drove partner selection, budget oversight, and final delivery across multiple concurrent projects. 

  • Translated brand strategy into platform-native executions for ULTA Beauty on TikTok and Instagram, acting as the bridge between creative vision and platform-specific best practice. 

  • Led operational redesign during COVID-19, implementing remote workflows and risk mitigation that kept teams productive and compliant without sacrificing schedule or creative standards.                                                                                   

BBDO — New York, NY  Creative Producer  (Aug 2014 – May 2019)                                                                                             

Built project plans for new initiatives and produced 2D and 3D animatics for quality assurance. Managed timelines, budgets, and creative workflows across deadline-driven assignments for AT&T, DIRECTV, Starbucks, and Pepsi while overseeing content localization across global markets.

  • Booked VO talent, managed director and crew shortlists, and coordinated production schedules while ensuring creative alignment and quality standards.

  • Anticipated production blockers and proposed solutions that kept milestone-based work moving cleanly through approvals without sacrificing creative output.

BBDO — New York, NY Production Coordinator (Aug 2013 – Aug 2014)                                                                                          

Established vendor screening and vetting process, maintaining a centralized roster of verified production partners. Handled purchase orders, project estimates, and talent contracts.

  • Designed and implemented a production archive spanning 20 years, centralizing POs, invoices, contracts, and production decks.

  • Increased vendor participation per showcase by up to 40% by standardizing outreach and format.

EDUCATION

Bachelor of Arts in Motion Pictures & Theatre Arts May 2013                                                                     

University of Miami — Coral Gables, FL

Bachelor of Arts in Film (Semester Abroad) May 2010                                                                           

Charles University — Prague, Czech Republic